Charter of the Society for Healthcare Strategy & Market Development of the American Hospital Association

ARTICLE 1 – NAME
The organization’s name shall be the Society for Healthcare Strategy & Market Development (hereinafter "SHSMD") of the American Hospital Association (AHA).

ARTICLE 2 – PURPOSE
SHSMD’s mission is to advance the vision of the AHA, a society of healthy communities, where all individuals reach their highest potential for health by advancing the health of individuals and communities.

Specifically, SHSMD strives to advance the growth and development of the professional practice of healthcare strategy & market development by providing education, leadership, and advocacy to professionals in hospitals, health systems, and related organizations that are accountable to the community and committed to health improvement.

SHSMD, and the professionals they represent, provide a primary professional, technical, and administrative resource from which the AHA receives guidance and representation in formulating policy, determining membership programs, and fulfilling its advocacy role in influencing the public, legislation, and regulations.

ARTICLE 3 – AUTHORITY
SHSMD functions as a Professional Membership Group (PMG) of the AHA operating in accordance with the PMG Division’s Standing Procedures (SP) and SHSMD’s Policies and Procedures (P&P).

Although the AHA Board of Trustees retains ultimate authority and responsibility for the PMGs, AHA has empowered PMG leadership to act on behalf of AHA in carrying out the mission and objectives of the PMG.  The PMG is not a separate legal entity and must operate in a manner consistent with AHA’s policies.  The elected PMG Board defines the constituency to be served and sets overall directions for the PMG.  

ARTICLE 4 – MEMBERSHIP
Membership is open to professionals whose job responsibilities include healthcare strategy & market development or who have demonstrated a bonafide interest in the field of healthcare strategy & market development and who agree to support the mission, vision and code of professional responsibility of the Society.

ARTICLE 5 – DUES
Annual dues of the Society shall be established by the SHSMD Board according to the policies and procedures set forth by the Society.  

ARTICLE 6– MEMBERSHIP MEETINGS
The Society shall meet at least annually for the transaction of the affairs of the Society.  

ARTICLE 7 – SHSMD BOARD
The Board shall be composed of SHSMD members.  Eligibility, composition, term, nomination, selection, and meeting frequency shall be according to the policies and procedures set forth by the Society.

The Board of the Society shall have the authority to conduct the affairs of the Society and to act on behalf of the Society on issues related to healthcare strategy and marketing.

The Board shall have the power to develop plans, objectives, and purposes for the Society; approve and revise all rules and regulations for the operation of the Society; establish ad hoc committees consistent with the objectives of the Society; review and approve the recommendations of committees; provide for the conduct of the Society's annual meeting; and maintain fiscal responsibility. The actions of the Board shall conform to the regulations of the Association.

ARTICLE 8 – OFFICERS
A SHSMD member shall be chosen annually to serve as the president of the Society who shall act as chairman of the Board and shall preside at all meetings of the Board.  The nomination and selection process, duties, and continued eligibility to serve as president shall be according to the policies and procedures established by the Society

ARTICLE 9  – CONFLICTS OF INTEREST
All elected and appointed representatives of the Society, as defined by policies and procedures set forth by the Board, shall comply with all conflict of interest provisions of the Society and the Association.

All elected and appointed representatives of the Society shall exercise the utmost good faith in all transactions relating to their duties in the Society.  In their dealings with and on behalf of the Society, they are held to a strict rule of honest and fair dealing with the Society.  They shall not use their position, or knowledge gained there from, so that a conflict might arise between the Society's interest and that of the individual.  All acts of board members shall be for the benefit of the Society in any dealing that may affect the Society adversely. The board member shall not accept any favor or gratuity that might influence their actions affecting the Society or its members.

ARTICLE 10 – COMMITTEES
There shall be standing committees of the Society according to the guidelines established by the Society.  The president of the Society may appoint, from time to time, additional committees and/or ad hoc task forces for purposes compatible with the objectives of the Society.
    
ARTICLE 11 – CHAPTER AFFILIATIONS
The Society may allow for the affiliation of local, state, or international chapters.  Such affiliation shall be further defined in the PMG Division’s Standing Procedures.  

ARTICLE 12 – CHARTER AMENDMENT
This charter may be amended by mutual agreement of the SHSMD Board and the Vice President of the PMG Division of the AHA

Approved June 9, 2017