September 24-27 2017

Marriott World Center Orlando

Don’t miss the healthcare strategy event of the year.

More details coming soon, check back! AHA’s Society for Healthcare Strategy & Market Development (SHSMD) is proud to host the premier conference for healthcare marketing, public relations and communications, and strategic planning professionals in Orlando September 24–27, 2017: SHSMD Connections.

Ideas + Best Practices
Recognized Thought Leaders
Resources + Solutions
Virtual Learning
Big Ideas with Big Impact
Peer-to-Peer Idea Sharing

News & Updates

Exhibit and Sponsor

Gain visibility, meet leading decision makers, and connect to your ROI this fall.


Scheduled to open in late May 2017. Sign up to be contacted when it opens.

Registration Fees

The early-bird rate before July 14, 2017 is $895 ($995 for nonmembers).


Will budget constraints preventing you from attending? Apply by April 20!

Why Attend?

In your role as a healthcare strategy professional, you’ve probably been tasked with doing more with less, responding quickly to changes in your organization’s of care delivery, and planning ahead for the rapidly evolving future of healthcare. This four-day, intensive, face-to-face event will equip professionals like you with the information and resources you need to face these challenges head-on and implement ideas and solutions that deliver measurable results.

If you or your colleagues are questioning whether you can afford to attend SHSMD Connections, stop and consider if you can afford to miss this opportunity. Nowhere else will you find the quality thought leadership, innovative ideas, and peer connections in a single event. Join us for SHSMD Connections.

Strategic Planning & Business Development
Digital Engagement
Analytics & Research
Customer Experience
Physician Strategies
Leadership Development
Public Relations & Communications