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Healthcare Retail as an Emerging Revenue Stream
Session Number T1 Session Level B-I-A Download Executive Summary Outline Darcy Lorenzon Mindy Thompson-Banko Introducing retail on site, as a professionally run business model, is an emerging and profitable strategy for many healthcare organizations. Gain practical knowledge about the basics of retail and what is required to sell cash-and-carry retail products within an organization. Understand the potential impact—financial and operational—of incorporating a retail strategy into your organization’s portfolio. Appreciate the nonfinancial benefits of a retail strategy, including increased physician, employee, and patient satisfaction, as well as competitive differentiation.
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