Session Number T16  Session Level I

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Vicki Lucas
President
Vicki Lucas LLC
Baltimore, MD
vicki.a.lucas@comcast.net

Stephen Rechner, MD
Medical Director, Women's Services
Spectrum Health
Grand Rapids, MI

The women’s health service line is the foundation for growth for all healthcare organizations. Women are the primary users, consumers, and decision makers in healthcare. Trends in healthcare planning are moving toward gender-based medicine in specialties such as orthopedics, oncology, cardiovascular, and sports medicine. Your ability to understand and operationalize the value of women’s services will ultimately impact the success of your entire healthcare enterprise. Dynamic strategic planning in women’s services can make your organization the market leader and you the hero.