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The Web’s Role in Crisis Communications: How Mercy Medical Center Dealt with Historic Flooding
Session Number F14 Session Level I Download Executive Summary Ben Dillon Melissa Erbes You never know when the unexpected may happen to your hospital. Mercy Medical Center, a 362-bed system in Iowa, never expected to be in the middle of a historic flood. As the waters rose and threatened access to the building, Mercy found itself facing a very real crisis. Join us for lessons learned as Mercy used every channel available, including its website, to communicate with patients, families, and the community as the crisis unfolded.
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