Session Number F19 Session Level I

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Judy Belt
Director, Strategic Planning
Emory Healthcare
Atlanta, GA

Whitney Robinson
Senior Planning Associate
Emory Healthcare
Atlanta, GA

To survive and thrive, providers must effectively position themselves in their marketplaces by devising and employing the right mix of hospital, physician, ancillary, and other services. Discover the keys to developing comprehensive competitor profiles, using little-known or overlooked publicly available data to gain insight into your competition and market dynamics. Learn how to develop multipronged market strategies to capitalize on market opportunities and position your organization for success.