• Successfully Establish a Niche Market in Women’s Health
  (2009)
• Strategic Patient Acquistion: Clarian Health's Call to Change
  (2009)
• A Prescription for the Free-Standing ED
  (2009)
• Service Line Regional Growth Strategy
  (2009)
• Creating New Customers and Revenues with a Medical Fitness Center
  (2009)
• Revenue Generation with a Hospital-Owned DME
  (2009)
  
  
• Standalone Emergency Departments and More: Planning, Building, and Promoting an ED/Ambulatory Surgery/Imaging Center 
  (2007)
• Projecting Ambulatory Volume under Complex Market Dynamics 
  (2007)
• Accelerating Revenue and Market Share via Strategic Specialty Clinic Partners 
  (2007)
  
  
• Advancing Clinical Centers of Excellence 
  (2005)
• A New Approach to Imaging Joint Ventures – From Outpatient Services to
  Technology Outsourcing 
  (2005)
• Optimizing New Product Opportunities 
  (2005)
• What Business are We In? Using Refined Service Line Share Analysis to
  Support Resource Allocation
  (2005)
• The Development of a Freestanding Emergency Department as Part of a Comprehensive Growth Strategy 
  (2005)
  
  
• Portfolio Analysis: The Cornerstone of Your Growth Strategy 
  (2004) 
• Technology as the Centerpiece for Business Growth: Developing a New Generation of Neuroscience Services 
  (2004) 
• Physicians as Competitors: Should Hospitals Compete or Collaborate? 
  (2004) 
• How to Address the Potential Development of a Specialty Hospital in Your Service Area ... With Your Medical Staff 
  (2004) 
• Transforming Perioperative Services into a Win-Win Strategy 
  (2004)
  
  
• Niche Players-Effective Strategies 
  (2003)
• Defining Your Business Portfolio through Growth and Divestiture 
  (2003)
• Strategic and Financial Planning Integration 
  (2003)
• Ambulatory Innovations 
  (2003)
• Retail Medicine Models: Lessons Learned 
  (2003)
• The Theory of the Business 
  (2003)
• Strategies for Healthcare Services 
  (2003)
• Call Center and Web Integration 
  (2003)
• Selling to Employers  
  (2003)
• The Truth About Sales in Healthcare 
  (2003)

• Clinical Institutes: The Ultimate Integration Strategy 
  (2003)
  
  
  

Spectrum Articles

(Some Spectrum articles are posted as complete PDFs. You will need to browse the issue to find the article listed.)

• Using MS-DRGs to Develop Service Line Leadership Strategies
  (May/June 2009)
  
  
• The iPod Mindset: How to Think like an Innovator 
  (January/February 2006)
  
  
• Ambulatory Care: It's Time to Be More Aggressive   
  (May/June 2005)
  
  
• By Passing the Competition: Using Benhmarks to Achieve Cardiovascular Program Success 
  (November/December 2004)
• Tips to Tapping the Neuroscience Market
  (September/October 2004)
• Ten Things We Can Learn from For-Profits   
  (March/Apr 2004)
  
  
• Strategic Planning for Behavioral Health Services
  (November/December 2003)
• Remote Information Technology Devices Improve Care, Drive Down Costs
  (July/August 2003)
• Coronary Artery Disease and Women: A Focused Approach to Grow Cardiac Market Share
  (March/April 2003)
• CRM Translates to Improved Market Share, Increased Revenue for Health System
  (January/February 2003)
• Putting Sales to Work: How Sowing the Seeds for Internal Buy-in Can Reap External Results
  (January/February 2003)
  

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