More and more healthcare marketing, communications, and public relations professionals are tapping into social media every day, using the web to reach and connect with people inside and outside their organizations.

Regardless of whether you’re an avid user of social media or you’re still considering your options, it is important to understand the fundamentals of each one to help you decide which media are best for your organization and determine how they should be used.

Follow the links below to access introductions to four popular social media, adapted by SHSMD’s Next Generation Work Group from Wikipedia:

Blogging | Facebook | Twitter | YouTube