Wednesday, January 15, 2020
SHSMD Sponsored Webinar | 12:00 - 1:00pm CST (1-2pm EDT)
More features of our lives become digitized every day, bringing us more real-time personalization, speed and efficiency. With each innovation, customers' expectations for a seamless experience increase as well. How can health care evolve to keep pace?
Ascension, one of the leading non-profit and Catholic health systems in the U.S., together with Accenture + Fjord, used human-centered service design to move from one-size-fits-all health services to real customization. Such progressive thinking is rare in this industry, but already has made a tangible, powerful difference for Ascension, its caregivers and consumers.
Three learning objectives/attendee take-aways:
- How are people's expectations for health care services changing?
- How can service design reimagine experiences to meet people's changing needs?
- How is Ascension using service design in practice to deliver on these experiences?
* SHSMD Sponsored Webcasts are educational offerings brought to you directly by and with support from paid sponsors. The content is educational in nature relevant to the SHSMD membership, and has been selected by the sponsor. The opinions expressed are those of the presenter and do not necessarily state or reflect the views of SHSMD or the AHA.