How to Build a Human-Centered Brand Experience: New Vol. 4 Insights, Inspirations and Successes
SHSMD Education 2021 Webinar
Wednesday, April 28, 2021 | 12:30-1:30pm CT
If one thing is certain coming out of this tumultuous year, it’s that we are not going “back” to normal as it was. But that doesn’t have to be a bad thing. COVID-19 created a catalyst for change from a health care brand and experience perspective—one that was much needed and a long-time coming.
Virtual care solutions were set up and deployed in a matter of weeks. Internal barriers were broken down as collaboration became essential to quick pivots and changing priorities. Brands from across the industry came together for the good of the communities and consumers they serve.
How do we continue to adapt to this new future? The fundamentals of health care haven’t changed but health care leaders will need to double down on their commitments to brand and experience to be successful.
Learn what’s inside the minds of our consumers and communities and how some of your peers have leveraged Humanizing Brand Experience insights across their organizations.
This new Monigle and SHSMD/AHA partnership brings data to guide strategy and tactics through the Humanizing Brand Experience Vol 4 report. The report is a comprehensive and clear pre-post COVID-19 view of consumer, brand and experience needs in health care. Informed by more than 30,000 consumers and with rankings of more than 200+ brands across the country, it will be released on April 22 and will be emailed directly to registrants.