Consumerism in Health Care: The Next Chapter


SHSMD Education Webinars

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Most hospital executives realize that improving a patient’s financial experience should be an integral part of their efforts to improve overall patient satisfaction. This presentation will describe the fundamental elements of financial experience that every hospital and health system should master. With a solid foundation, hospitals can prepare to meet rising consumer expectations in a digital/mobile age.

Following this webcast, participants will be able to:

  • Discuss ways of elevating the patient financial experience
  • Describe best practices for effective communications with patients about financial matters
  • Identify ways to prepare to meet rising consumer expectations


Richard L. Gundling, FHFMA, CMA, Senior Vice President, Healthcare Financial Practices, Healthcare Financial Management Association