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2018
Join us for details on recent marketing automation initiatives that have improved the experience for both the customer and the provider.
2017
When is digital media most effective? What are the proven models for success? New programmatic media can create a digital pathway to target specialty referrals and track patient conversions. Learn how to utilize inpatient case counts by ZIP Code to develop Brand Development and Category Development Indices (BDI/CDI) to align media dollars to best growth opportunities.
2017
In 2013, Boston Medical Center (BMC) began a five-year strategy to recruit more than 45 additional general internal medicine and family medicine providers. Read more about their recruitment campaign in this article.
2015
Anne Arundel Medical Center (AAMC) developed a methodology to prioritize a list of identified gaps in order to allocate resources for the coming and subsequent years.
2015
Renown Health sought a deeper understanding of how their ambulatory patients access care in order to reduce or eliminate the organization's inefficient and redundant facilities.