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Health care is rapidly evolving. Use SHSMD ADVANCE™ to assess, build, and promote your strategic abilities to reach your career goals.

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By the Numbers answers questions about budgets and structure, responsibilities, staffing levels and more. Order today!

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Learn from 4,000+ of your peers on MySHSMD—from best practices and toolkits, to proven solutions and new ideas.

The Society for Healthcare Strategy & Market Development (SHSMD), a personal membership group of the American Hospital Association, is the largest and most prominent voice and resource for healthcare strategists, planners, marketers, and communications and public relations professionals nationwide.