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SHSMD Connections Conference

SHSMD 2026 Call for Proposals

SHSMD Connections 2026 Call for Proposals Open

Share your insights at SHSMD Connections 2026 in Baltimore. Submit a workshop or session proposal today.

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Save the Date for SHSMD26

September 27-29  | Baltimore, MD

The SHSMD Connections Conference is the premier event for health care strategy, marketing and communications professionals to come together and help shape the future of the field. Explore the rapidly evolving landscape of health care strategy with inspiring speakers, hands-on sessions, networking opportunities and more! Elevate your expertise, spark meaningful collaboration, and turn ideas into practical solutions. Attendees can expect: 

  • Cutting-edge insights from leaders in the field.
  • Future-focused trends shaping health care.
  • Real-world strategies you can apply immediately within your organization.

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SHSMD25 Virtual Conference

Available On Demand Through April 2026

Couldn’t make it last year? See what SHSMD Connections is all about! Tap into the ideas, inspiration, and innovation that defined this past year’s conference.

Explore Virtual Conference

Need help securing approval from your employer?

Use our Justification Toolkit to show the value of attending SHSMD Connections 2025 Virtual Conference. This customizable letter helps you highlight how the sessions, insights, and year-round access can benefit your organization.

 

SHSMD Connections 2025 Podcast

Tune in to exclusive podcast episodes featuring SHSMD Connections 2025 speakers. Discover the trends, challenges, and opportunities they explore on stage.

 
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How to Work a Room: Networking Tips for the Modern Era 

Join Lindsay Carrillo of UCI Health as she explores the psychology behind social anxiety and why so many of us struggle with in-person interactions. She’ll share practical strategies to help you prepare for events, approach conversations with confidence, and build meaningful connections. 

Listen Here

 
 
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Focus on Findability: Thinking Beyond Search in the Age of AI

In this episode, we explore how Cone Health and Geonetric are redefining digital strategy to ensure the right content reaches the right people at the right time, through AI-driven insights, optimized listings, and smarter content marketing.

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Micro-Influencers vs. Brand Podcasts: Humanizing Health Brands and Build Authentic Partnerships—The Pelvis Party Approach

In this episode, we explore how “The Pelvis Party” campaign used micro-influencers to humanize health messaging, foster deeper engagement, and create meaningful partnerships that go beyond traditional branded content.

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It Takes a Comm-Unity: How Communications Can Advance Environmental Sustainability Initiatives and Create a Greener Tomorrow

In this episode, we explore how strategic messaging, stakeholder engagement, and storytelling can empower health organizations to reduce emissions, improve public health, and lead the charge toward a greener future.

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The Poet’s Keys: A Guide to Unlocking Innovation in Health Care Strategy

Join us for a sneak peek of Tucker Bryant's keynote, "The Poet’s Keys: A Guide to Unlocking Innovation in Health Care Strategy," where he reveals how poetic tools can enhance creativity, collaboration, and competitive advantage in the health care industry.

Listen Here

 
 
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Harnessing the Power of Integrated Data

Join us as we explore a compelling case study from Washington University School of Medicine, showcasing how Power BI dashboards are used to drive strategic decisions, improve access to care, and ensure financial sustainability.

Listen Here

 

 

A highlight was learning from other organizations and seeing how they approach issues.

 

I thought day two topics were really applicable to me, and I thought the closing keynote was phenomenal and very timely.

 
 

As a creative, I felt very inspired by the opening speaker. Great way to kick off the conference!

 
 

Hearing articulate peers sharing best practices. I also enjoyed the keynotes.

 

THANK YOU TO OUR TOP SPONSORS!

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