This session will assess University of Michigan Health System’s approach to implementing virtual health, and present an evaluation framework and business case for a range of virtual health initiatives.
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The shift from fee-for-service to value-based healthcare has created a quandary for health systems regarding how to establish an infrastructure for future payment models, while still receiving compensation from current payment models. In order to combat this quandary, a key component of the Jefferson Health strategy was to grow a robust telehealth program—JeffConnect.
Most people see a doctor about twice per year. The rest of the year, they make decisions every day that impact their health. Checking in between encounters has traditionally been a function of case managers dealing with high-risk patients; there aren't enough to reach out to the rest of the population. Automated chatbot conversations allow check-ins with all people in a community, gather health data, and provide information, all with a "cool" interface and phenomenal engagement.
This case study will examine a year of data and include reports on internal marketing efforts to Reid Health's 2500 employees, as well as external marketing efforts within Reid's designated service area and beyond, by targeting prospects throughout Indiana and Ohio.
Are you making the right telehealth investments? Should you partner with a virtual visit vendor, invest in an electronic ICU, or give scales to your heart failure patients? As healthcare expenses rise, consumers demand affordable, convenient care; and as chronic diseases become more prevalent, virtual care might be the solution we're all looking for.
This session discusses telehealth as a rural outreach business development strategy for hospitals and health systems, and demonstrates how the University of Mississippi Medical Center (UMMC) built and operates its successful Center for Telehealth.