SHSMD - Health Care Marketing, Communications & Strategy Resources

Get Ahead On 2023 Health Care Strategy Trends

Grab your copy of Futurescan 2023! In this publication, a panel of eight industry thought leaders provide their insights on key trends affecting health care organizations, as well as tools to support your team's success.

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Backed by the power of Endeavor Analytics, By the Numbers: MarCom makes it easy to compare your department's budget to peers of the same size. Contribute today and prevent cuts in your department!

Carousel - SHSMD 2023 Health Days Calendar

2023 Calendar of Health Observances & Recognition Days

This calendar is designed to help you plan your 2023 community health events, internal and external communications, social media campaigns and more.

Humanizing Brand Experience Volume 5

Don’t miss Humanizing Brand Experience Vol 5, the definitive national trends report on health care consumer experience and top brand rankings.

2022 Thought Leader Forum

Dive into the report from the 2022 Thought Leader Forum, The Great Rethink: Challenging Our Assumptions About the Future, that discusses the what and how of transformational change.

2022 Executive Insights

Read the in demand report, Engaging Your Community in Your Digital Strategy: It’s All About Human-Centered Design, and learn best practices, successes, and challenges in engaging our communities in digital strategy to maximize success from industry leaders.

Sign Up for Orientation to Health Care Before February 7!

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Strategic Planning & Business Development

Communications & Public Relations

New Resources

SHSMD ADVANCE

The skill assessment tools you need today to create the success you desire tomorrow

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Futurescan 2023

Strategic planning starts here. The latest Futurescan publication is now available for order.

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Membership

Stay at the forefront of health care, strengthen your organization and advance your career with SHSMD by your side.

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Continuing Education

Miss an online course or webinar? Gain access to past live education in a convenient format.

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Who are SHSMD members?

SHSMD members include health care strategy professionals involved in strategic planning, marketing, business development, digital engagement, communications and public relations – interconnected disciplines that are helping to shake the rapidly evolving health care landscape and promote health in their communities. SHSMD members are innovators, storytellers, collaborators and strategic change agents dedicated to constant progress and advancement.

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