SHSMD - Health Care Marketing, Communications & Strategy Resources

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Couldn't Make the In-Person Conference?

The SHSMD 2022 Virtual Conference delivers new content plus key takeaways from the in-person event for those that couldn't make the trip to National Harbor.

Complete the Survey by October 31!

Backed by the power of Endeavor Analytics, By the Numbers: MarCom makes it easy to compare your department's budget to peers of the same size. Contribute today and prevent cuts in your department!

2021 SHSMD Call for Volunteers Homepage Carousel

Explore 2023 Volunteer Opportunities

Sign up for the opportunity to put your leadership skills and talents to practice, maintain and grow the society’s reach and gain new insights from other experts in the field.

Carousel - SHSMD 2023 Health Days Calendar

2023 Calendar of Health Observances & Recognition Days

This calendar is designed to help you plan your 2023 community health events, internal and external communications, social media campaigns and more.

Humanizing Brand Experience Volume 5

Don’t miss Humanizing Brand Experience Vol 5, the definitive national trends report on health care consumer experience and top brand rankings.

Sparking Change SHSMD22 November 13-19th

Health Care Strategy & Market Development Week

November 2022 marks the launch of a new recognition week for Health Care Strategy & Market Development professionals!

#SHSMD22 attendees, save on virtual access now through October 12!

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Strategic Planning & Business Development

Communications & Public Relations

New Resources

SHSMD ADVANCE

The skill assessment tools you need today to create the sucess you desire tomorrow

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Futurescan 2022

Strategic planning starts here. The latest Futurescan publication is now available for order.

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Membership

Stay at the forefront of health care, strengthen your organization and advance your career with SHSMD by your side.

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Continuing Education

Miss an online course or webinar? Gain access to past live education in a convenient format.

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Who are SHSMD members?

SHSMD members include health care strategy professionals involved in strategic planning, marketing, business development, digital engagement, communications and public relations – interconnected disciplines that are helping to shake the rapidly evolving health care landscape and promote health in their communities. SHSMD members are innovators, storytellers, collaborators and strategic change agents dedicated to constant progress and advancement.

Stay in touch with SHSMD! Sign up for the latest information from SHSMD.

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