Physician relations teams are growing. With larger teams comes the expectation for better results. Program leaders are asked to interpret the demands of leaders, manage data, and keep a host of sales-types motivated and field-focused. This session will focus on two case studies that demonstrate leadership techniques to address the internal and external expectations with practical examples and demonstrated results. Attendees will see how reports can motivate everyone. The session will end with a list of 10 must-haves to assure program leaders are nimble and ready to address their role in the present environment and in the future.
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