The consumerization of health care is upon us. Learn how to obsess over your customers in the same way as Amazon by adopting a patient-focused initiative that creates a personalized, one-to-one experience. This begins with trust and transparency, and results in speaking more effectively to the needs of a patient through the lens of a retail consumer.
- Christine Gallery, Senior Vice President Planning & Chief Strategy Officer, Emerson Hospital
- Jeff Steblea, Senior Account Executive and Data Strategist, SilverTech, Inc.
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