Apr 8, 2018
This session will look at how OhioHealth took a non-traditional marketing approach to engage and educate consumers around this topic.
Jul 30, 2016
The emergency department (ED) is often considered to be the hospital's "front door." For this reason, healthcare strategists have historically focused their attention—and marketing dollars—on driving ED volume, which subsequently drives inpatient admissions, surgical procedures, diagnostic testing…
Oct 11, 2015
Monte Carlo simulation involves recreating an environment of interest in a computer program capable of analyzing the impact of changes to that environment in a risk free manner