SHSMD is pleased to offer its members free access to continuing education opportunities through these recorded sessions.
Included below are presentation materials and recordings/video.
Case Studies on How to Align Teams to be Future-Ready
Learn how marketing and planning teams have examined the forces shaping the future of health care to position their teams for success. Hear how Mary Washington Healthcare redesigned their existing Marketing team to build on team strengths, expand team goals and better align with organizational priorities. Hear how Kaiser Permanente leveraged key future imperatives to make rapid progress on organization-wide initiatives. This session shows how health systems have realigned their teams to be future-ready, updating team structures and responsibilities and ensuring that team members have the skills and attributes necessary for success. Learning objective one: Understand how to prepare teams to meet the new imperatives for health care Learning objective two: Identify team strengths and gaps (such as those found in SHSMD’s Bridging Worlds), and prioritize development needs Learning objective three: Learn ways to expand team competencies to better align with strategic imperatives<
Lisa Henry, Director of Corporate Marketing and Communications, Mary Washington Healthcare
Michael Joyce, System Designer, Office of Transformation, Kaiser Permanente
Getting the Board on Board: A CEO and CMO Perspective on Enabling Change Through Politics, Policies and People
Making change happen is difficult especially when it challenges the age-old “we’ve always done it this way” mentality. At LCMC Health, organizational and brand-related changes were led by a powerful collaboration between CEO and CMO. This session tells how they challenged the status quo to transform the organization and brand for the future. Learn the tactics and best practices of two collaborative leaders that not only engaged more than 8,500 employees but also got the board on board.
Christine Albert, Senior Vice President of Marketing and Communications, LCMC Health
Greg Feirn, Chief Executive Officer, LCMC Health
Justin Wartell, Managing Principal, Monigle
How to Lead and Influence: Making Gender Character Traits Work for You
Studies have shown that many of the ideal characteristics exhibited by the best leaders happen to be character traits historically considered feminine – empathy, vulnerability, humility, etc. Inspired by “Between Venus and Mars: 7 Traits of True Leaders,” and “The Athena Doctrine,” this presentation will highlight women and men in leadership roles who use largely feminine traits and why that makes them successful leaders.
Abigail Clary, Principal, Director of Health Practice, Cannon Design
Victoria Navarro, Regional Director of Planning, Design & Construction, Advocate Aurora Health
Brandy Olsen, Director of Organizational Design and Change, The Estee Lauder Companies
Rosanna Morris, Chief Operating Officer, University of Texas MD Anderson Cancer Center
Making a Successful Mid Career Transition in Health Care Leadership
Join four members of the SHSMD board as they discuss making mid-career changes at the leadership level. Whether you are considering a totally new opportunity or just changing roles where you work now, this session will help you prepare. The panel will explore how to assess new opportunities, develop successful onboarding strategies, lead teams during transitions and much more.
Alan Shoebridge, Director of Marketing, Salinas Valley Memorial Healthcare System
Camille Strickland, VP, Health System Marketing, ReviveHealth
David Grandy, Vice President, Delivery System Design and Innovation, Kaiser Permanente
Jennifer Wilkerson, Chief Strategy Officer, Sheppard Pratt Health System
The Big Fish Experience: Create Memorable Presentations That Reel in Your Audience
The success of every idea depends on the strength of how it’s presented. We’ve all had that one “big idea” – that passion project we’ve worked through the night and into the morning. Everyone has felt the drive that comes with it, and the desire to see it come to life. However, the next groundbreaking idea can’t be ignored just because it was presented badly. That’s why, in this interactive presentation, Kenny Nguyen of ThreeSixtyEight will teach you how to master the presentation process that has helped some of the largest brands in the world wow their audience.
Kenny Nguyen, CEO/Co-Founder, ThreeSixtyEight