SHSMD 2025 Member Meet Up | Where Marketing Meets Operations: How to Leverage Automation & Analytics in Care Delivery

12pm - 1pm CT | 1pm - 2pm ET | 10am – 11am PT

Join us Wednesday, July 16 at 12pm CT to connect with peers and explore the crucial intersection of marketing and operations within health care, specifically focusing on the optimization of care delivery. Participants will delve into strategies and governance for care delivery materials, examining how marketing teams collaborate with clinical, operations, and patient education departments. A significant portion of the discussion will be dedicated to leveraging automation to enhance the efficiency and effectiveness of deliverables for operations and clinical teams. The conversation will also cover methods for streamlining these efforts, including considerations around "buy vs. build" decisions and budgeting for technological solutions in care delivery.
 

This will be a collaborative session facilitated by Meghan Nechrebecki, Founder and CEO of HCT Digital Care, and Sarah Hess, Head of Marketing at Moreau Physical Therapy. Please come ready to share your input!

To ensure open and candid conversation, this Member Meet Up will be recorded for internal purposes only and will not be distributed. These sessions are intended for in-person group discussions.