Event Format

Webinar

Date

Tue, Dec 01, 2026, 12:00 AM CST – Thu, Dec 03, 2026, 12:00 AM CST

Type

Sponsored Webinars

Event Host

Open To

Members and Non-members

Description

2-Part Series

From Access to Action: Turning Epic Into a Growth Engine for Healthcare Marketing

Series Schedule

Part 1

Tuesday, December 1
11 a.m.–12 p.m. CT

Part 2

Thursday, December 3
11 a.m.–12 p.m. CT

Epic is no longer just a clinical system—it’s becoming a powerful platform for marketing growth. In this session, we’ll recap the key Epic tools available to marketers and then explore real-world case studies from systems across the country.

Learn how marketing and IT partner to activate Epic’s engagement and analytics capabilities, connect campaigns to appointments and service-line volume, and move beyond vanity metrics to measurable impact.

We’ll share what worked, what didn’t, and the practical steps required to make Epic part of your marketing strategy.

Fees

SHSMD Members

Free

Non-Members

$99

Sponsored in part by Hedy & Hopp

Sponsored By