Definition: Use several representations, recognizing the strengths and weaknesses of each, to better inform decision making. Example: Use multiple forecasting methods to inform demand planning.
Relates to: Integrate and Co-Create
SKILL DEVELOPMENT RESOURCES
Customer Segmentation and Predictive Modeling: It's not an Either or Decision
Design Methodologies: Instruction, Thinking, Agile, System, or X Problem?
Essential Marketing Models: 15 Classic Planning Tools to Inform Strategy Development
How To Make the Right Decisions - Improve Your Decision Making Skills
Understanding Predictive Models in Healthcare: Using Data, Science and Actionable models to Drive Campaign Outcomes
Healthcare Disrupted: Next Generation Business Models and Strategies
Marketing Analytics: Strategic Models and Metrics
The Difference: How the Power of Diversity Creates Better Groups, Firms, Schools, and Societies
Understanding Value Based Healthcare, 1st Edition
Tools to support this skill may include:
Bake-off: CUE: A Usability Testing Bake-Off
Bake-off: In Defense of the Bake-Off
Bake-off: The Retail Transformation Blog
Safe Forum for Critique: Tips for Facilitating Productive Critiques
The Pertinent Negative: The "Pertinent Negative"