Calendar of Health Observances & Recognition Days
Elevate Your Health Care Marketing
At SHSMD, we’re dedicated to equipping health care strategists with the most practical and timely resources. Our 2026 calendar is your comprehensive guide for planning impactful community health events, crafting effective communications, and driving engaging social media campaigns. With over 240 observances and recognition days, this easy-to-navigate and interactive calendar is an essential tool to elevate your 2026 initiatives.
Looking for the 2025 Calendar?
Sneak Peek: Sample Observances
Skin Cancer Awareness Month
Dates: 5/1/2026–5/31/2026
Spotlighting the most common cancer in the U.S. with prevention tips and early-detection guidance.
National Hospital Week
Dates: 5/10/2026–5/16/2026
A week to highlight hospitals, health systems, and the people who power them.
World Lupus Day
Date: 5/10/2026
Global observance raising awareness for the millions living with lupus worldwide.
National Hepatitis Testing Day
Date: 5/19/2026
Encourages screening for hepatitis B & C to reduce the “silent epidemic.”
Webinar Spotlights
How a Heart Hospital Uses Health Observance Content
See how a heart hospital uses health observance days to acquire and engage patients.
How a Community Hospital Uses Health Awareness Day Posts
Go behind the scenes with Columbus Community Hospital’s marketing team as they build a regional family through observance content.
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Get Featured on SHSMD’s 2026 Health Days Calendar
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