Public Relations

Dec 22, 2022
Staying at the forefront of health care communications is critical to as we move forward in navigating the new normal. Updated with new trends, strategies and case studies, this SHSMD credential series features expert faculty who will share key trends impacting communication professionals,…
Nov 9, 2022
  Thank you for celebrating Health Care Strategy & Market Development Week with SHSMD! This toolkit will help you join the conversation on social media. Please feel free to share any combination of the following images and text on social media to raise awareness on how #SHSMDSparksChange !
Aug 24, 2022
This calendar is designed to help you plan your 2023 community health events, internal and external communications, social media campaigns and more.
Feb 11, 2022
Join us for SHSMD’s next “Member Meet Up”. For SHSMD members only, join your peers across the country to discuss key topics and issues, and solve problems together. We are starting the year with the topic of “Building Public Trust and Confidence”
Nov 26, 2019
Building a Successful PR Strategy to Support a Brand Transformation | Complimentary Webinar
Nov 14, 2019
Building a Successful PR Strategy to Support a Brand Transformation | Complimentary Webinar
Jul 2, 2019
Johnny Smith, Senior Director of Marketing and Communications for Ascension, will discuss how Ascension developed and implemented a comprehensive PR strategy to support the brand rollout across 2,600 sites of care in 21 states and Washington D.C.
Jan 10, 2019
More than ever before, health care communicators need to have a content strategy that directly contributes to bottom line business results. Orlando Health is doing just that and reaping the benefits of increased exposure by positioning itself as a trusted health care system with compassion.