SHSMD Connections Conference
Experience SHSMD25 — The Premier Event for Health Care MarCom Strategy Leaders
Join hundreds of marketing, communications, digital, PR, strategic planning, and business development professionals at the leading conference for health care strategy.
Early Bird Registration is Now Open – Save When You Register by August 11!
At SHSMD Connections 2025, explore the trends, tools, and innovations shaping the future of the field. From AI to patient engagement, you’ll gain insights that matter—delivered by experts who understand your challenges.
This October in Dallas, dive into three powerful days of high-impact sessions, hands-on learning, and unmatched networking with the brightest minds in health care strategy. You’ll return with bold ideas, new connections, and real strategies to drive transformation in your organization.
Limited Budget? Apply for a Scholarship Today
We’re proud to offer SHSMD25 Scholarships to eligible professionals working in health care strategy. Scholarships offset registration fees so more voices can be part of the conversation. Apply Now »
SHSMD Connections Conference
New in 2025: More Sessions, More Connections—Same Price!
We’re making SHSMD Connections bigger and better than ever with more sessions, expanded networking opportunities, and new ways to learn and engage—all at the same great rate. Here's what's new:
- Sunday afternoon Pre-Conference workshops are now included with registration (2.5 hours)
- Expanded breakout sessions - Over 35+ sessions across five tracks
- New Executive Track designed specifically for executive-level professionals
- Full-day Strategic Planning Credential session on Sunday (Fee applies)
Big Ideas, Bold Voices: SHSMD 2025 Keynotes
Opening Keynote
Tucker Bryant
Award-winning poet and former Google marketing strategist, Tucker Bryant helps leaders unlock creativity and innovation through storytelling.
"The Poet’s Keys: a Guide to Unlocking Innovation"
Closing Keynote
Michelle Gielan
Positive psychology researcher and best-selling author, Michelle Gielan is a leading expert on the science of resilience and optimistic leadership.
"Resilient to the Core: How to Improve Your Default Response to Stress to Boost Performance & Happiness"
Featured Keynote
Valerie Montgomery Rice, MD, FACOG
President and CEO of Morehouse School of Medicine, Dr. Montgomery Rice is a leading physician, infertility specialist, and transformational health care leader advancing equity, innovation, and institutional growth.
"Beyond Boundaries: Transformational Leadership in Health Care's New Era"
Schedule Overview
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- 8:00 AM - 3:00 PM: Strategic Planning Credential Full Day Program (additional fee)
- 9:00 AM - 11:30 AM: Preconference Workshops (free for registrants, limited seats)
- 12:30 PM - 3:00 PM: Preconference Workshops (free for registrants, limited seats)
- 3:00 PM - 4:00 PM: New Member/First-Time Attendee Orientation
- 3:00 PM - 4:00 PM: Executive Session (Topic TBD)
- 4:15 PM - 5:30 PM: Keynote - Tucker Bryant: The Poet’s Keys - A Guide to Unlocking Innovation
- 5:30 PM - 7:00 PM: Welcome Reception in Exhibit Hall
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- 8:00 AM - 4:00 PM: Breakout sessions, keynote Dr. Montgomery Rice, exhibit hall breaks (meals and snacks included)
- 4:15 PM - 5:15 PM: Member Meet Ups
- 5:15 PM - 6:30 PM: All Attendee Networking Event
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- 8:30 AM - 1:30 PM: Exhibit hall breakfast, breaks, Pathways to Prizes drawing, breakout sessions
- Keynote: Michelle Gielan Resilient to the Core: How to Improve Your Default Response to Stress to Boost Performance & Happiness
Gain Access to Unmatched Networking Opportunities
Choose from a variety of member meet-ups:
The President's Club / Senior Leader Meet Up
For: C-Suite Executives & SHSMD Leaders
An exclusive space to connect on leadership, workforce dynamics, and AI's impact.
Strategic Planners & Business Developers Meet Up
For: Strategic Planners & Developers
Discuss prioritization, workforce issues, and peer solutions in health care strategy.
Marketers' Meet Up
Explore real-world marketing challenges and share peer insights in a dynamic session.
Communicators & PR Meet Up
For: Comms & Public Relations Pros
Connect on trust-building strategies, alignment, and innovative comms ideas.
Share Your SHSMD25 Participation
Are you attending, speaking, exhibiting, or sponsoring SHSMD Connections 2025? Share the news on social! Use our Social Media Toolkit to access downloadable graphics and ready-to-go text to let your network know you're part of the premier health care strategy event.
Registration Rates
| Registration | Early Bird Member On or before 8/11 | Early Bird On or before 8/11 | Member After 8/11 | Non-Member After 8/11 |
|---|---|---|---|---|
| Premium Access | $1,325 | $1,525 | $1,425 | 1,625 |
| Standard Access | $1,225 | $1,425 | $1,325 | $1,525 |
| Non-Exhibiting/Non-Sponsoring Vendors, Solution Providers, Consultants | $1,425 | $1,625 | $1,525 | $1,725 |
| Virtual Access and One-Day Passes (Health Care Provider-Based Only) | Member | Non-Member |
|---|---|---|
| Monday | $1,000 | $1,200 |
| Tuesday | $750 | $950 |
| Conference Recordings Virtual Package ONLY (for those unable to attend the conference in person): conference session recordings, one-year SHSMD membership renewal or extension. | $550 | $750 |
EXHIBITOR REGISTRATION: Solution Providers and sponsors will receive separate instructions in June along with a reduced registration rate.
SHSMD Connections Conference
Included with Registration
- Two evening networking receptions
- First-Time Attendee/New Member Welcome Orientation
- Exhibit hall hours with Solution Providers and hot-topic presentations
- Member Meet-ups for peer discussions
- Complimentary breakfast and lunch (Monday & Tuesday) + snacks & receptions
Group Discounts: Discounts for group registrations are available (5-10 receive 10% off, 11-20 receive 15% off, 21+ receive 20% off). Contact shsmd@aha.org to secure your group discount.
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Reach Health Care MarCom and Strategy Leaders as a SHSMD25 Solution Provider or Sponsor!
Forge powerful connections and elevate your brand by partnering with us. Reach out today to explore our customized sponsorship packages, designed to highlight your products, services and expertise to our diverse audience. Don't miss this opportunity to make a lasting impression – contact us today!
Event Location
Hilton Anatole
2201 N. Stemmons Fwy.
Dallas, TX 75207
A block of rooms has been reserved for SHSMD Connections attendees at a rate of $289 per night (plus taxes). The official housing link is exclusive to registered attendees and will be provided in your confirmation email.
ALERT: SHSMD and its partners do not utilize third parties to solicit its exhibitors, attendees or members for purposes of selling hotel rooms or any other conference product or service. Please be aware that SHSMD has NO affiliation with such companies. Exhibitors and attendees are urged to exercise caution and advised to secure conference products and services only through SHSMD official channels to avoid unauthorized sellers and potential fraudulent reservations.
