American Hospital Association resources for members and the health care field.

SHSMD celebrates May as a month of well-being, resilience, and care. May hosts Mental Health Awareness Month and Asian American and Pacific Islander Heritage Month! We recognize the importance of mental health awareness and the strength of the Asian American and Pacific Islander (AAPI) community.
Futurescan 2024 is the latest in a series of publications for health care leaders that the American Hospital Association’s Society for Health Care Strategy & Market Development (SHSMD) in collaboration with the American College of Healthcare Executives (ACHE) has published annually since 1999. …
The Society for Health Care Strategy & Market Development (SHSMD) is a professional association for individuals working in the health care industry who specialize in strategy, marketing, and business development. For college students majoring in Health Care Administration, Business Management,…
This calendar is designed to help you plan your 2024 community health events, internal and external communications, social media campaigns and more.
These resources help advance Diversity, Health Equity and Inclusion (DEI) in your organizations and demonstrate a commitment to DEI in your community.
American Hospital Association resources can provide SHSMD members with additional inspiration and ideas for expanding community outreach, education and vaccination efforts
To provide you with the latest news from SHSMD and other information sources on consumerism in the new health care environment, SHSMD has assembled the following collection of resources dedicated to the topic.   Industry Insights:
SHSMD Code of Ethics
UW Medicine is making its policies and protocols available on its website. These include screening and testing algorithms and policy statements, including minimizing aerosolizing procedures and room cleaning protocols. Peace Health in Vancouver, Washington has an extensive collection of…
Resource Crisis Communications for Hospitals and Health Systems: A SHSMD Resource Digest Stream SHSMD Annual Conference Sessions | Crisis Communications