Press Releases

Jan 5, 2021
Chicago (January 6, 2021) — The Society for Health Care Strategy…
Sep 15, 2020
FOR IMMEDIATE RELEASE The Society for Health Care Strategy & Market Development (SHSMD) of the American Hospital Association (AHA) has announced Jennifer Weiss Wilkerson will serve as president of the SHSMD board for 2021. Wilkerson is vice president and chief strategy officer for Sheppard…
Feb 18, 2020
Press Release | "Futurescan is a valuable resource for leaders, physicians and trustees to help hospitals and health systems prepare for the future,” said SHSMD Board President Holly Sullivan, the senior director of strategic marketing for Spectrum Health. 
Nov 8, 2019
FOR IMMEDIATE RELEASE The Society for Health Care Strategy & Market Development (SHSMD) of the American Hospital Association has announced Holly Sullivan will serve as president of the SHSMD Board for 2020. Sullivan is senior director of strategic marketing for Spectrum Health in Grand Rapids…
Feb 7, 2019
Chicago (February 7, 2019) — The Society for Healthcare Strategy…
Nov 18, 2018
FOR IMMEDIATE RELEASE The Society for Healthcare Strategy & Market Development (SHSMD) of the American Hospital Association has announced the election of Rose Glenn as president of the SHSMD Board of Directors for 2019. Glenn is senior vice president and chief marketing officer for Hackensack…
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News Releases

Oct 19, 2018
2021 SHSMD Releases Futurescan 2021-2026: Health Care Trends and Implications to Help Health Care Leaders Plan for the Future January 6, 2021 2020 SHSMD Announces 2021 President, President-Elect and Board October 22, 2020 SHSMD Announces Leadership Excellence Award and 2020 Class of Rising…
Apr 5, 2018
Chicago (April 5, 2018) — Population health is requiring health care marketers to use their skills in new ways that encourage individuals to make positive lifestyle changes.
Jan 24, 2018
Chicago (January 24, 2018) — The Society for Healthcare Strategy & Market Development (SHSMD) of the American Hospital Association (AHA) today released