Join us to gain up-to-date legal insights, explore the pros and cons of today’s analytics solutions, and walk away with actionable strategies for building a HIPAA-compliant marketing ecosystem. Whether you’re planning a platform transition or looking to optimize your existing tools, this session will help you strike the right balance between compliance and performance.
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Defending and justifying health care marketing and communication budgets and staff seems like a part of everyday life. A Steering Committee of your peers has helped identify the best information to collect for benchmarking – data that can be used to justify budgets and compare yourself to like organizations.
Hospitals and health systems have long been targeted by negative narratives that portray them as profit-driven entities prioritizing revenue over patient care.
This webinar is designed to share preliminary aggregate data on those hospitals who have submitted complete data for SHSMD’s 2022 By the Numbers MarCom Benchmarking and how that compares to prior years.
SHSMD Members and Nonmembers:
SHSMD Members and Nonmembers:View the recorded webinar below.
Join renowned futurist Ian Morrison, Ph.D., for this webinar on the latest edition of SHSMD's annual guide to trends in the field featuring subject matter experts on key topics.
Join us for SHSMD’s inaugural “Member Meet Up” in February. For SHSMD members only, join your peers across the country to discuss key topics and issues, and solve problems together. We are starting the year with the topic of “What Keeps You Up at Night”?