This presentation will cover the steps Baptist Health Jacksonville took to develop a comprehensive patient growth strategy, review the data required to measure and manage performance, review the lessons learned for optimizing internal communications, and dive into specific operational changes required to make meaningful shifts in patient growth initiatives.
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Learn how local partnerships and events can increase your organization’s mindshare in the community, and how to measure the results of your community marketing initiatives.
Learn how Mount Sinai achieve the following goals by creating, managing and integrating an online condition-based community.
Leaders from Piedmont Healthcare will explore strategies they used for creating a seamless digital experience for patients and the keys to developing a tightly integrated, hassle-free digital health platform, including ways to assess the ROI of digital front door initiatives.
Learn how digital marketing executives have effectively engaged clinicians to optimize reputation, preference and brand.
This session is perfect for health care pros who want to build stronger connections, provide useful health information, showcase your rockstar medical staff, and make your hospital the heart of the community!
Join health care digital marketing expert Glenn Elliott from Hackensack Meridian and Freshpaint’s VP of Marketing Ray Mina for an insightful dive into health care marketing analytics.
As patients become more consumer minded, marketing leaders are embracing technological and data-driven solutions that prioritize patient experience. Health care executives who have led successful transformation.
This summary report discusses the need for continual change in health care advertising, how to consistently capture useful data, and how to commit to patient-centric approaches.
Check out this Power Point presentation from SHSMD Connections 2022 Conference providing real world examples and actionable insights for service line marketers.
Check out this Power Point presentation from SHSMD Connections 2022 Conference about how health care marketers can minimize stigma and promote positive health care mindsets.
Check out this Power Point presentation from SHSMD Connections 2022 Conference covering digital communications strategies from two leading Midwest health care systems.
Session Topics:
1. Physician Marketing and Partnerships
2. Content Strategy
3. Data and ROI Measurement
Learn from this SHSMD Connections 2022 presentation how to think differently about your paid media placements.
Learn from this SHSMD Connections 2022 presentation how to create successful communications and outreach strategies that recognize social determinants of health.
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Check out this SHSMD Connections 2022 presentation about how to efficiently improve your SEO strategy and increase traffic.
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Learn from this SHSMD Connections 2022 session presentation about how to increase patient volume utilizing targeted marketing and communications systems.
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Learn from this SHSMD Connections 2022 presentation how to analyze and improve health risk assessment performance.
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