Strategic Planning
The PowerPoint presentation, Futurescan 2023, features highlights from the latest edition of Futurescan, one of the industry's most respected health care trends forecasts. Ready for immediate use at your organization, you can employ this presentation tool for staff, leadership or boards.
SHSMD Members and Nonmembers:
A report from the 2022 Thought Leader ForumThe new skill required of health care leaders today is the ability to drive transformational change optimizing our core businesses while positioning our organizations for big, future-oriented moves. But where do we begin?
Futurescan 2023 is the latest in a series of publications for health care leaders that the American Hospital Association’s Society for Health Care Strategy & Market Development (SHSMD) in collaboration with the American College of Healthcare Executives (ACHE) has published annually…
Futurescan is a series of publications for health care leaders that the American Hospital Association’s (AHA’s) Society for Health Care Strategy & Market Development (SHSMD) in collaboration with the American College of Healthcare Executives (ACHE) has published annually since 1999.
Celebrate Health Care Strategy & Market Development Week on social media!
Live webinar: Wednesday, September 28, 2022 | 12:00 - 1:00 p.m.
View the webinar recording.
Health Care Strategy & Market Development Week recognizes the role in which health care marketing, digital engagement, communications, strategic planning, and business development professionals contribute.
SHSMD Strategic Planning in Health Care online program includes three courses focused on the Strategic Planning Process and Content, Successful Plan Execution, and a variety of elective topics. The credential holder has met a set of established criteria identified in the course learning objectives…
Drive meaningful decisions about MarCom spending by benchmarking against similar health care organizations. Subscribers can use interactive analytic dashboards to uncover actionable insights and improve their understanding of industry best practices.