On-Demand Educational Webinars
This session will cover best practices in data availability, measurement, key performing indicator development, and ongoing management required to develop a comprehensive patient growth strategy.
Learn how local partnerships and events can increase your organization’s mindshare in the community, and how to measure the results of your community marketing initiatives.
Learn how Mount Sinai achieve the following goals by creating, managing and integrating an online condition-based community.
Leaders from Piedmont Healthcare will explore strategies they used for creating a seamless digital experience for patients and the keys to developing a tightly integrated, hassle-free digital health platform, including ways to assess the ROI of digital front door initiatives.
Join us for an insightful conversation with Guthrie to learn the most common mistakes health systems make when leveraging data.
This webinar will highlight 5 essential best practices that can turn email marketing into a productive and profitable marketing channel for any health care marketing team.
Learn how digital marketing executives have effectively engaged clinicians to optimize reputation, preference and brand.
Learn from 2 hospitals how one trending health awareness day can be repurposed for all of their communication platforms to reach and educate thousands of people.
This webinar emphasizes the importance of collaboration between Risk Management and Marketing/Communications teams in health care organizations to effectively mitigate social media risks.
Discover how to create impactful content that not only drives results but genuinely connects with your audience by aligning with their motivations and harnessing E-E-A-T principles for optimized content and authentic brand engagement.