Connect with peers and explore the crucial intersection of marketing and operations within health care, specifically focusing on the optimization of care delivery.
Webinars
Webinars hosted by the American Hospital Association and its business units.
Join us to gain up-to-date legal insights, explore the pros and cons of today’s analytics solutions, and walk away with actionable strategies for building a HIPAA-compliant marketing ecosystem. Whether you’re planning a platform transition or looking to optimize your existing tools, this session…
Meet Up Time: 1pm - 2pm CT | 2pm - 3pm ET | 11am – 12pm PTJoin a few of SHSMD's Board members for the next Member Meet Up to delve into "Understanding and Responding to Current Changes." This session will provide a platform for health care strategy professionals to share their experiences, discuss…
Keeping at the forefront of health care transformation and rebuilding means looking around the curve to what’s ahead. Futurescan 2025 draws on the subject matter expertise of several of the nation’s top health leaders to synthesize key trends that will shape health care. Tune into the upcoming…
Check out this free webinar for members that will emphasize the importance of collaboration between Risk Management and Marketing/Communications teams in health care organizations to effectively mitigate social media risks.
In this webinar, we'll review how to utilize these data elements to build provider-level “scorecards” to help identify the most immediate opportunities for incremental patient retention and revenue growth within the health system.
New member? Seasoned pro? This webinar is your key to unlocking the full potential of your SHSMD experience!
New member? Seasoned pro? This webinar is your key to unlocking the full potential of your SHSMD experience!Webinar Date: Wednesday, April 24, 2024 | 12-1 p.m. CTJoin us for an information-packed session that will show you exactly how to leverage all the resources at your disposal.We'll dive…
Join us for a session aimed at understanding the impact of AI in health care marketing and beyond.