SHSMD Credential & Certificate Courses
The 2025 eLearning Season Pass is the easiest and most affordable way to meet your team's professional development needs. Order your pass today!
Credential Courses
SHSMD Digital Credentials are verified, shareable badges that showcase your proficiency in specific skills and knowledge areas. Learn more about SHSMD Credentials.
New credential courses are on the wayācheck back soon for upcoming offerings.
Certificate Courses
SHSMD courses are specialized educational programs that concentrate on specific topics...
Dec. 2ā12, 2025 | Virtual Seminar
Explores AIās impact on marketing: chatbots, SEO, CRM, ethics, and more.
Format: 4 Modules + Bonus Content
Completion Requirements: View presentations, complete quizzes, additional readings
Learn More
On-Demand | Certificate Course
Focuses on analytics for strategic planners in health care. Available for 30 days from first login.
Format: 4 Modules
Completion Requirements: Assignments relevant to modules
Learn More
On-Demand | Certificate Course
Equips participants with strategic communication, change management, and brand journalism skills.
Format: 4 Modules
Completion Requirements: View presentations, complete assignments, participate in discussions
Learn More
On-Demand | Certificate Course
Overview of the U.S. health care system including hospitals, consumers, insurers, and more.
Format: 5 Modules
Completion Requirements: View presentations, complete quizzes, additional readings
Learn More
Certificate Course
Covers HIPAA regulations and privacy compliance essentials for marketers in health care.
Format: Live Sessions
Completion Requirements: View presentations, complete assignments, participate in discussions
Learn More
On-Demand | Certificate Course
Insights into strategic physician engagement, including recruitment and communication.
Format: 6 Sessions
Completion Requirements: View presentations, complete quizzes, additional readings
Learn More
Related Resources
Presentation Resource
Using techniques such as small group meetings, large group meetings, and a coalition of participants (crossing the organization horizontally andā¦
Presentation Resource
This session advances the future of health care strategy by sharing an approach to effectively integrate culture, strategy, and implementationā¦
Presentation Resource
This session will uncover what leaders and key stakeholders expect and provide ideas to meet expectations. Weāll provide concepts for ensuring thereā¦
Guides and Reports
Finding common themes and insightful trends in the health care field in this time of transformation and uncertainty can be challenging. But we mustā¦
Presentation Resource
TMCA went from the 50th percentile to Top 10 nationally in terms of physician engagement and alignment, with double digit increases on theā¦
Presentation Resource
Take a dive inside the innovative content distribution techniques being used by top health care organizations such as Orlando Health. Theā¦