Presentation Resource
American Hospital Association presentation resources and slide decks for members and the health care field.
Learn how CHRISTUS Health is evolving its program to the next level through driving action, producing results, and being nimble, as well as how CHRISTUS is involving senior leaders and executives in order to progress the program and create better alignment, engagement, and activation.
12 campaigns over 90 days. 3,000+ conversions. 500+ appointment requests. $17 million in gross charges. $4 million in net revenue. This is just a sample of the greater ROI groundwork that Orlando Health has assembled. Now they want to share their bigger story.
In this session, two key players in the redesign and re-platforming of the Penn Cancer website will talk about what made their project successful, what the challenges were, and the undeniable necessity for cultural change to ensure a successful responsive CMS website project.
The session will outline the measured results of a full-circle patient engagement strategy — from growing an activated consumer database to improved patient retention.
Price and Quality Transparency: Analyzing the Publicly Available Information for Strategic Advantage
In partnership with executives from New Mexico Health Connections, this session will also explore the theoretical aspects and the day-to-day use of predictive analytics.
Learn to bring the right players to the table, build understanding, and develop common goals for a win/win.
Academic Medical Center and Community Hospital Collaboration: Strategy, Results, and Lessons Learned
In this session, business development leaders from San Diego Health System and Temecula Valley Hospital will share their experience in establishing a partnership.
Find out how Rush reinvented its website and digital marketing strategy to offer a truly patient-centric online experience. Hear how Rush subjected its digital marketing to a cold-eyed analysis and undertook a comprehensive digital strategy and redesign.