Presentation Resource

American Hospital Association presentation resources and slide decks for members and the health care field.

In this session, two key players in the redesign and re-platforming of the Penn Cancer website will talk about what made their project successful, what the challenges were, and the undeniable necessity for cultural change to ensure a successful responsive CMS website project.
The session will outline the measured results of a full-circle patient engagement strategy — from growing an activated consumer database to improved patient retention.
In partnership with executives from New Mexico Health Connections, this session will also explore the theoretical aspects and the day-to-day use of predictive analytics.
Learn to bring the right players to the table, build understanding, and develop common goals for a win/win.
In this session, business development leaders from San Diego Health System and Temecula Valley Hospital will share their experience in establishing a partnership.
Find out how Rush reinvented its website and digital marketing strategy to offer a truly patient-centric online experience. Hear how Rush subjected its digital marketing to a cold-eyed analysis and undertook a comprehensive digital strategy and redesign.
Learn how your hospital can use the power of digital media to build relationships that are defined less by the transaction of care and more by the connection you forge by doing important work.
This session will explore MUSC's experience and extrapolate key lessons for organizations with increasing responsibilities for ambulatory care.