Digital Engagement
While there are many operational and industry challenges to contend with, the solutions must start with the Voice of the Consumer to ensure activation + engagement.
This webinar highlights the potential of Care Anywhere, the value to a health care organization & the state of technology to support care delivery.
This webinar, based on original research conducted by Optum, will discuss past, current and predicted use of telehealth.
This webinar, based on original research conducted by Optum, will discuss past, current and predicted use of telehealth.
Learn how to create impactful health care content, build your brand on LinkedIn, and leverage doctor-led podcasts and influencer campaigns in SHSMD’s Social Media Strategies Certificate Course.
For health care organizations, developing the right digital offering presents a strong opportunity for growth and competitive positioning. In this session, leaders from Piedmont Healthcare will explore strategies they used for creating a seamless digital experience for patients.
Digital entry points to care are so important that they affect consumer healthcare purchasing. Ninety percent of patients don’t feel obligated to stay with providers that don’t offer a good digital experience. To succeed, your digital front door must be created using an integrated mobile strategy…
Understand the impact of moderated interactions on service delivery, patient and caregiver relationships, practice growth and brand awareness or advocacy generated by a vibrant Facebook Group.
Learn why we expect an urgent need for the coming together of marketing, service and supply chain to protect and support brand reputation for healthcare organizations.
This credential series is divided into 4 parts, which together, cover the essentials of health care marketing.