Communications
This series features SHSMD member stories and resources in an effort to provide insight into how strategists are helping their organizations manage this unprecedented crisis.
Renown Health shares their COVID-19 communications plan and key materials put in place by the Marketing & Communications team.
Renown Health shares their COVID-19 communications plan and key materials put in place by the Marketing & Communications team.
As the COVID-19 outbreak evolves, hospitals and health systems know our patients and communities are increasingly concerned whether and how the virus is spreading in communities.
SHSMD recently hosted a webinar with the goal of providing education on the topics of gender-affirming terms and practices and the challenges embedded in the transgender patient experience.
SHSMD Connections 2024 is your chance to light the way to a brighter future with breakout sessions, keynote speakers, and networking opportunities! This premier event will take place October 13-15 in Denver, CO. #SHSMD24
Pre-order on-demand access for SHSMD series on health care communications trends, strategies, and case studies. Develop strategic communication skills and tackle real-world challenges with expert faculty guidance.
Several years ago, Saint Francis Healthcare system launched its first "Pink Up" campaign, which was designed to increase breast cancer awareness, promote early detection, and offer free mammograms to those in need. In 2016 the health system ramped up its fundraising and outreach efforts to turn the…
In an era when "content is king," storytelling has never been more crucial for setting a health care organization apart from the competition. Here are five tips for finding compelling health care stories in your organization.
In a world that keeps sending disruptive innovations like shock waves through the health care landscape, how can health systems better meet the demands of today's time-starved, information-overloaded consumers? Florida Hospital needed to figure it out—and quickly.